News & Information

Big Pharma and Direct-to-Consumer Advertising

Mickey Z:  Since 1997, the U.S. is one of only two countries (the other being New Zealand) that allows direct-to-consumer (DTC) advertising for health products like medications and procedures. … Keep this in mind: the main purpose of DTC drug advertising is to sell a product, not educate consumers. … About 4,500 FDA-approved medications and devices are pulled from the shelves each year because they’ve been found to be neither safe nor effective. … Doctors and medicine are now the top cause of death in the United States. … Read here